Printed Matter is a project about craft within the context of graphic design. It brings together digital and hand made, aiming to challenge the idea what a printed page can be. It is a book design project where book is seen as a tactile, three-dimensional experience as well as a reading and viewing experience. Important part of the project is my specially developed technique – hand embroidery based on the analysis of optical mixture and colour printing processes. The content of these books evolves around seeing as an active process and takes inspiration from the complexity of experiencing visual messages.
(via Today and Tomorrow)